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Corebiz
How can we enhance user experience to drive both conversion rates and business objectives such as customer acquisition and retention?
Context
Company operating in the B2B and B2B2C sectors, part of the WPP group, renowned in Europe and Latin America for implementing digital businesses with a focus on e-commerce, SEO, media, and CRO.
Responsibilities
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Mentorship
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Data-Driven Design Decisions
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Innovation Initiatives
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Support Usability Testing
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Improve designs through iteration
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UX Audit for Mobile and Web
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Research and Discovery Process
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Competitor Analysis
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MVP strategy
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Establish design collaboration
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Design system deliverable
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Create design documentation
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Implement new brand identity
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Mapping business goals
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Monitor and analyze user behavior
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